40% OFF

200+ STYLES

LIMITED-TIME EVENT. PRICES AS MARKED.

AFTER-HOURS LACE

SUMMER NIGHTS. SHEER INTENTIONS.

Seductive for the bedroom.

Showstopping for the outside.

SHOP THE NEW COLLECTION

OUR MOST-LOVED LEGACY

RISING STAR BRAS

The silhouette that started it all

Two women wearing nude satin lingerie and statement silver necklaces stand side by side, posing confidently indoors against a white wall with a black window and lamp in the background.

COLOR BLOCKING LINGERIE

NOW TRENDING: SECOND SKIN FABRIC

Two women in bright pink lingerie pose in a kitchen; one stands by the stove holding a bottle, while the other kneels on the counter beside a vase of white roses. Both have styled hair and dramatic makeup.

THE PERFECT PACK

Three’s never a crowd. Discover our best-selling panties, curated in sets designed to fit your mood, your moment, and your top drawer.

WHO WE ARE

We perfected. Others recreate. As the original provocateur, Frederick’s of Hollywood introduced black lingerie, invented the push-up bra, and transformed confidence into statement style. Today, we’re still setting the tone with bold, seductive designs made to empower, elevate, and be seen.

THE PERFECT FIT

With our online size guide

EASY RETURNS

Within 30 days of the ship date

FREE DELIVERY

For U.S. orders $75+

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